Latest News from the IPC

Dec 15, 2014

28 Reasons to Celebrate Potato Lover's Month

February is Potato Lover’s Month. That means there are 28 days to feature infinitely versatile Idaho® Potatoes on your menu. The Idaho Potato Commission (IPC) suggests delighting customers with a daily Idaho® Potato special. For operators who don’t have 28 potato recipes, the Idaho Potato Commission offers this handy solution: at foodservice.idahopotato.com/recipes, they will find over 400 chef-driven recipes featuring America’s favorite tuber.

Read More »
Nov 21, 2014

Look Sharp: Enter for a Chance to Win Your Cut of $150,000 in Cash & Prizes from the Idaho Potato Commission Retail Display Contest

The Idaho Potato Commission’s (IPC) annual Potato Lover’s Month Retail Display Contest just got even bigger and better: For the first time ever, the competition period has been extended from four weeks to eight weeks so that retailers have more opportunities to tap into the sales-boosting spud merchandising event.

Read More »
Nov 6, 2014

"Pass the Potatoes, Please"

EAGLE, Idaho, November 6, 2014 — In Idaho, the centerpiece of our holiday meal is always...you guessed it...the potato. And, it's not uncommon to find several different dishes featuring the versatile vegetable at a Thanksgiving feast or New Year's Day brunch. This holiday season, go to www.idahopotato.com

Read More »
Nov 5, 2014

Idaho Potato Commission’s Jamie Bowen Named ‘40 Under Forty’ Produce Industry Leader by Produce Business

Prestigious annual award honors select group of young achievers EAGLE, ID, November 5, 2014 – Idaho Potato Commission (IPC) marketing manager Jamie Bowen has been chosen as a “40 Under Forty” produce industry leader for 2014 by Produce Business magazine. “I was very excited when I found out that I had won the award – it was

Read More »
Nov 5, 2014

College Football Reporter Heather Cox Signs on with the Idaho Potato Commission for a Second Year

One of the Idaho Potato Commission's (IPC) MVPs, Heather Cox, is back with a new lineup of weekly videos and contests that are scoring big points with college football and Idaho® potato fans across the country. The popular college football sideline reporter and Boise resident was recruited by the IPC last year to help promote Idaho® potatoes during the fall season, one of the heaviest buying periods for the brand.

Read More »
Oct 21, 2014

Idaho Potato Commission Launches New National Television Commercial

For the past two years, the Idaho Potato Commission’s (IPC) national television commercial has featured the Great Big Idaho® Potato Truck and a perplexed potato farmer who can’t seem to keep tabs on it and its fun-loving Tater Team. The IPC recently launched its new national television commercial, which again features the now famous farmer searching for his Truck. But this year his search soars to news heights with the help of a fellow farmer.

Read More »
Oct 16, 2014

Spooky Spuds That Are Frighteningly Delicious

Not many think of stocking up on potatoes for Halloween, but this year the Idaho Potato Commission (IPC) is offering seven new reasons to make sure spuds are at the top of the grocery list.

Read More »
Oct 15, 2014

Know Your Idaho® Potatoes: New Brochure Delivers The Facts on Russet and Other Varieties

Idaho® potatoes – the term refers to their source of origin – are renown for quality and reliability in all 50 states. While most consumers and foodservice operators associate the Idaho trademark with russet potatoes, Idaho growers are seeding fields with new varieties to meet a burgeoning demand for reds, yellows, and other niche varietal potatoes.

Read More »
Sep 15, 2014

Idaho Potato Commission Appoints New Commissioners

The Idaho Potato Commission (IPC) announced the recent appointment of two new Commissioners who will each serve three-year terms. Randy Hardy, from Hardy Farms in Oakley, and Nick Blanksma, a grower residing in Hammett, will be formally sworn in at the IPC’s October meeting. Mike Christensen of Melba, who has already served one term on the IPC, will also be sworn in for another term. The Commissioners were nominated by industry peers and selected by Governor C.L. “Butch” Otter.

Read More »
Sep 11, 2014

Twenty-Five Idaho® Potato Perfect Pairings Offer a Harvest of Menu Ideas for the 2014 Crop

Eagle ID (September 2014) — It’s September, and the annual potato harvest is underway across Idaho, where growers are unearthing a year’s supply of America’s favorite potatoes. To coincide with the arrival of fresh Idaho® Potato varieties in the market and to assist operators with planning for fall and winter menus, the Idaho Potato Commission (IPC) has posted its Perfect Potato Pairings recipe web page.

Read More »