News from the IPC "Foodservice" category

All eyes were peeled on the Idaho Potato Commission’s (IPC) Great Big Idaho® Potato Truck when it blew into the Windy City for the annual National Restaurant Association (NRA) Show.

Hungry for more information on how to perfect your potato dishes? Consider your cravings satisfied with the Idaho Potato Commission’s (IPC) new website Potato 101, an all-you-can-eat buffet of knowledge on America’s Favorite Vegetable. Contents include a brief history of the famous Idaho® potato, FAQs, nutritional benefits and an in-depth guide to storing, handling and preparing spuds.

Cooking demonstrations have moved from kitchens to computers and Idaho® potatoes are taking center stage in a variety of instructional videos across the web. Popular blogger Average Betty (www.averagebetty.com) has produced six videos for the Idaho Potato Commission (IPC), and the IPC recently launched its own how-to series, Potato 101.

Project Reinvent, the Idaho Potato Commission’s (IPC) popular foodservice advertising campaign, was the recipient of Produce Business’ 23rd Annual Marketing Excellence Award. It was one of 20 campaigns recognized by the magazine.

Twenty of Harvard University’s finest foodservice professionals recently competed in a recipe contest to transform Idaho® potatoes, a beloved American staple, into mouth-watering masterpieces with an international flair. The Idaho Potato Commission (IPC) has announced the winners of the Official Culinary Roadshow: Harvard - Idaho Potato Commission Recipe Contest.

Idaho® potatoes are playing a starring role in a series of instructional recipe YouTube videos from food blogger Sara O’Donnell, Average Betty (www.averagebetty.com). In the short episodes, O’Donnell demonstrates how to prepare one of her favorite Idaho® potato recipes, spicing up each video with fun potato facts and her own alterations and tips, seasoned thoroughly with her bubbly sense of humor and passion for potatoes.

School foodservice professionals across the country jumped at the chance to share their favorite Idaho® potato breakfast recipes in the Idaho Potato Commission’s (IPC) first “Wake Up to Excellence” 2011 Recipe Contest. Stephen Ganser, General Manager at Metz Culinary Management in Elliottsburg, PA won an all expense paid trip to the 2011 School Nutrition Association’s Annual Conference (July 10 - 13) for his winning recipe, Idaho® Potato Cheesy Biscuit Scramble, a power-packed breakfast that will jump start any student’s day.

Look no further than this incredible Baked Idaho® Potato Salad created by Chef Carlos Barillas of the Burger & Beer Joint in Miami Beach. This palate-pleasing salad won first prize at the 2011 South Beach Wine &Food Festival’s Idaho® Potato Side Dish Challenge.

The nation’s most talented chefs competed for a ‘good cause’ at the fifth annual Food Network South Beach Wine &Food Festival’s Burger Bash. In addition to the battle to create the best burger, their love for spuds was tested during the Idaho Potato Commission’s (IPC) Side Dish Challenge. The Grand Prize was a $5,000 donation to Florida International University made by the IPC on behalf of Chef Carlos Barillas, Corporate Chef of Burger &Beer Joint, Miami Beach.