News from the IPC "Consumer" category

WASHINGTON, D.C., October 30, 2005 - When the Idaho Potato Commission (IPC) announced its decision to help sponsor the 30th Annual Marine Corps Marathon (MCM) as part of its annual harvest celebration program, little did it know that one of its own would go the next step (literally, mile after mile) and actually run it! This is exactly what Patrick Kole, the IPC's VP of Legal and Government Affairs did, in X hours and XX minutes - an especially noteworthy feat considering this was the first marathon he has ever participated in.

EAGLE, ID, October 10, 2005 – America’s favorite potato has launched a national recipe contest searching for home chefs’ favorite holiday potato recipes.

EAGLE, ID, August 2, 2005 – Against the backdrop of the bankruptcy-court protection sought by Atkins Nutritionals Inc., the Idaho Potato Commission (IPC) reiterates its position that complex carbohydrates play a critical role in a healthy lifestyle.

BOISE, ID, Feb. 11, 2005 - The familiar phrase "you'd look good even in a potato sack" originated from a stunt pulled off by 20th Century Fox in 1952: Marilyn Monroe was under contract with the movie studio then and the studio wanted to showcase Monroe's beauty and prove that she didn't need to be dressed in gowns, furs and jewels to look good. The resulting photos – a series of shots of the beautiful 26 year old posing in heels and an Idaho Potato sack – are probably one of the most enduring photo sequences of the famous blonde.

Dear Editor: Sweethearts aren't the only ones who celebrate in February. Spud lovers everywhere also get a piece of the action with the entire month dedicated to loving potatoes. In honor of Potato Lovers Month and the upcoming National Nutrition Month in March, the Idaho Potato Commission (IPC) and fitness guru Denise Austin are offering an informative pamphlet, A Fun Way to Fuel Up, showcasing easy-to-follow, healthy lifestyle tips and nutritious recipes.

BSU Quarterback Jared Zabransky can throw an Idaho Potato 80 yards. It’s no wonder, considering he was raised on a potato farm.

BOISE, ID, DECEMBER 17, 2004 - Sue Behrens of Roundy's in Milwaukee, WI, and three guests will receive VIP treatment at SpudFest 2005 -- including a special breakfast with SpudFest founder Dawn Wells (a.k.a. Mary Anne of the hit TV show Gilligan's Island). In early August of next year, Behrens and her family will travel to Idaho for the four-day celebration showcasing family films and musical talent, including shorts and animations.

BOISE, ID, December, 2004 - A determined Idaho Potato Commission continues to fight the good fight and has fired the latest salvo: a new commercial starring fitness icon Denise Austin knocking anti-carb diets and touting complex carbohydrates, such as those found in Idaho Potatoes.

BOISE, ID, November 9, 2004 - America's number one potato, the Idaho Potato, also has a top notch web site that makes the search for tips and twists to mashed potatoes as easy as pie.