News from the IPC "International" category

Potato Export Seminar

REGISTER TODAY for the Potato Export Seminar on January 19th in Pocatello.
Follow the above hyperlink to register. Please include the name, company and area of responsibility for each participant.

Growers, Shippers and Processors welcome!

Newest Idaho® Potato Markets: Philippines, Taiwan
Hong Kong Digs Into Fresh, Dehydrated Idaho® Spuds
Export Tip: Potato Export Workshop

Mexico Club Store Launches Frozen Idaho® Fries
Spud Trucks Hit the Streets In International Markets
Major China Online Store Adds Dehydrated Idaho® Potato Products
Export Tip: Potato Export Workshop

As the $186 million-plus fresh potato export market continues to grow an average of 9 percent annually, the Idaho Potato Commission has stepped up its global marketing efforts with the addition of Traci Hiebert as the new IPC international marketing director.

The Idaho Potato Commission (IPC) continues to expand its global reach, with a new international office serving Latin America launched in March 2012 and plans for a South Korea office to open this fall. The new offices join the IPC’s existing roster of international offices for Mexico, Asia, and Southeast Asia, which have helped propel the premium Idaho® potato brand around the world.

From Houston to Hong Kong and Honduras, the world-famous Idaho® potato is now available to millions of consumers around the globe, thanks to the Idaho Potato Commission's (IPC) international department. Since its inception in 2003, Idaho® potato exports have expanded from Canada to more than 15 countries including Brazil, Mexico and Malaysia, helping to drive demand for the world famous spud.

Following six years of unprecedented growth of Idaho® potatoes into international markets, the Idaho Potato Commission (IPC) has hired Amanda Albers as its first International Marketing Manager and in addition, has established new offices in Mexico, Hong Kong and Malaysia.