IPC Earns Top Honor Among
More Than 500 Reviewed Websites
EAGLE, ID, December 13, 2010 – America’s number one potato, the Idaho® potato, has earned another number one title: Best Agricultural Cooperative Website. The award was presented by food enterprise expert Tim Forrest, publisher of Good Food Sales blog, who reviewed more than 540 agricultural websites nationwide. The Idaho Potato Commission (IPC) website was selected because of the numerous ways it engages and connects consumers who love Idaho® potatoes.
“We’re very proud to receive this recognition because our website is one of our most important communication tools. Every month more than 30,000 people visit idahopotato.com for delicious recipes, nutrition information and to participate in one of our many consumer promotions,” said Frank Muir, President and CEO, IPC. “Thanks to our integrated team who works hard to keep our website current and interesting – this achievement is no small feat!”
The Idaho Potato Commission is a state agency that is primarily responsible for expanding the markets for Idaho-grown potatoes through advertising, promotion and research. The Commission also protects the use of the "Idaho® potato" and "Grown in Idaho®" seals, which are federally registered Certification Marks that belong to the IPC. These Marks ensure that consumers are purchasing potatoes that have been grown in the state of Idaho. For more information, visit www.idahopotato.com.